About

We are a social enterprise with a mission to boost the confidence of women and teenage girls through simple, daily reminders. Our vision is a world where women stop comparing and competing with each other, and start building community through self-confidence and support.

BB Ties are intention bracelets that invite more presence, gratitude, connection and authenticity into your life. They can be worn on your wrist, in your hair, or around your water bottle to serve as reminders throughout your day. 

SOCIAL IMPACT  We are a social enterprise with a mission to boost the confidence of women and teenage girls through daily reminders of how you want to be.

EARTH FRIENDLY  All of the packaging included in a BB Ties product is 100% biodegradable.

MULTI-GENERATIONAL  In addition to Aunt Brandi working with her teenage nieces, the handwriting and phrases on the Ties come from our parents and grandparents, making these products span across three generations.

FAMILY-OWNED  BB Ties is a small family-owned business based in Boulder, Colorado, and founded in 2019.

NONPROFIT PARTNER  We are a proud partner of nonprofit organizations providing women and girls' education and tools for empowerment.