Although coaching and therapy utilize knowledge of human behavior, motivation and behavioral change, and interactive counseling techniques, they are very different activities and it is important to understand the differences between them.
The focus of coaching is development and implementation of strategies to reach client identified goals. Coaching may address a variety of topics such as work-life balance, health goals, job satisfaction, or parenting challenges. Coaching utilizes personal strategic planning, values clarification, motivational enhancement, and other counseling techniques.
The focus of therapy, on the other hand, is the identification, diagnosis and treatment of mental and nervous disorders. The goals include alleviating symptoms, understanding the underlying dynamics that create symptoms, changing dysfunctional behaviors that are the result of these disorders, and developing new strategies for successfully coping with psychological challenges.
Lastly the relationship between the coach and client differs in important ways from the psychotherapy relationship. In coaching, the client sets the agenda and the success of the relationship depends on the client’s willingness to take risks and try new approaches. The relationship is designed to be more direct and challenging. You can count on a coach to be honest and straightforward, ask powerful questions and use challenging techniques to advance you toward your goals.
If you are looking for a coach that brings out the best in you, I can only recommend Brandi. She is fully engaged, truly cares, and has such a positive attitude towards change, that she makes it feel simple to improve your life for the better... from every angle you can imagine. She will change your life!
Tini, VP Of Finance
Working with Brandi to examine my personal goals, identify my character strengths and articulate my weekly intentions has been really energizing. Brandi is trustworthy and nonjudgmental, and I feel completely at ease in our meetings, even when we are talking about things that can be hard to look at. I recommend Brandi wholeheartedly. Time with Brandi is time well invested in yourself!
Sarah, Nonprofit Management
Brandi gives me her full attention, spot on feedback and welcome encouragement, helping me to find my own solutions and confidence to move forward. That is really effective coaching.